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Growth Strategies
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Onboarding for apps: a case for Web-to-App flows
Conversion Optimization
Growth Strategies
Pricing & Monetization
Time to value and biotech: to be or to take decades?
Biotech & Life Sciences
Growth Strategies
How to Efficiently Launch a Brand and Design a Website in Biotech and Life Sciences
Biotech & Life Sciences
Messaging & Positioning
Growth Strategies
Substack
Notes from the soft underground
essays on what it’s like to be human today in all its complexity, told by a woman.